Kelly Park's PRISM 2.0 cuts private-fund paperwork to 250 pages from 1,000
The upgraded platform trims a five-fund allocation from roughly 1,000 pages and 15 signatures to 250 pages and five, a change aimed at the advisors who see onboarding as a key barrier to private markets.
Kelly Park Capital Private Funds has rolled out PRISM 2.0, an upgraded onboarding platform intended to cut the subscription paperwork that has long slowed advisor access to private-market investments. InvestmentNews reports the launch.
KPC Private Funds, which offers advisors a curated menu of private-market opportunities, calls the upgrade a "5-in-1" onboarding experience: a single subscription process covers multiple alternative funds, so advisors and clients no longer complete separate paperwork for each. Under the old model, a representative five-fund allocation could mean roughly 1,000 pages, close to 15 signatures, and 30 minutes or more of form-filling, by the company's own estimates. A single fund's document package can run past 200 pages.
The same five-fund allocation now runs to about 250 pages and five signatures under PRISM 2.0, a reduction of roughly 75% in documentation and 80% in required signatures. The process is designed to be completed digitally in minutes rather than hours.
KPC chief executive Dean Rubino told InvestmentNews the point was to make the operational complexity of private markets disappear for advisors and their clients, not simply to digitize an existing process.
The launch lands as private-market access becomes a defining trend in wealth management. A 2025 AssetMark survey of 400 U.S. advisors found 91% said access to private investments was critical to differentiating their practice, and 68% of those not yet offering the asset class planned to add it within 12 months. The same research cited high minimums, limited liquidity, and complex onboarding as the leading barriers.
The paperwork math matters. Cutting an allocation from 1,000 pages to 250, and signatures from 15 to five, turns a private-market subscription into something an advisor can handle inside a single client meeting, not a back-office project. Fewer pages won't change the liquidity profile of private assets, but they do pull one of the practical obstacles the survey says keeps advisors from offering them.
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